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We are moving from an ownership society to a sharing society.
Ownership is a burden, and locks us into isolation. Sharing builds community.
Three avenues:
Product Services:
The average power drill is used for a total of 15 minutes over its entire life, but most people have one. No-one wants a drill, they want a hole.
Ownership is a burden
We don't want the thing, we want the service/experience it offers.
Car/bike sharing, tool sharing, sharing sharing!
Redistribution Markets
Turn a neighborhood's DVD collection into a library
Collaborative Lifestyle
AirB&B, skillshare, landshare, etc
Reduce
Reuse
Recycle
Repair
Redistribute
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