PepsiCo: The case for smaller portions
Mentions several company splits/spinoffs:
Split Pepsi into a drinks firm (Pepsi, Gatorade, Tropicana) and a snack food (Frito-Lay, the best snack food company in the US)
Other splits: Sara Lee, Kraft, and
Fortune Brands, began trading on the New York Stock Exchange. Investors could choose between Fortune Brands Home & Security (locks, windows) and Beam (which makes Jim Beam whiskey).
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